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Optym's Avatars

Little guilty pleasure: Sometimes I use Adobe Animate/Flash brush tool for drawing stuff. 

Initially designed for its software application profile default pictures, Optym has now 24 avatars to use outside the initial contest (handbook, presentations,  flyers, banners, goodies, videos).

Every character has a name and his own little story.

The story

Each character needed to have the same face structure base to make the process of changing skin tone, mustache, glasses or other features simple.
 

DESIGN PROCESS
After creating the face structure I scanned my sketches and open Flash. I used layers and keyframes to create multiple hairs style, glasses, mouths, mustaches, beards. Then I started playing around and created the different characters. I transferred them to photoshop to add texture and gradients.

OUTCOME
Initially designed for its software application profile default pictures, Optym has now 24 avatars to use outside the initial contest (handbook, presentations,  flyers, banners, goodies, videos). Every character has a name and his own little story.

  • Optym used Captain Optym for intern communication, he guides new employee thought the boarding video and the new employee handbook. 

  • Pilots Julie and Dereck face buttons are one of our most popular goodies.

  • If you visit the office you will have 80% of change to see someone wearing Optym retreat t-shirt 2016 with Peter the engineer is Chilling to the MAX on and become one of the employee favorite t-shirts.

 

AWARD
The Optym Avatars won gold awards in the Illustration Series category. at the local American Advertising Awards 2017 (ADDY).